Course curriculum

  • 1

    Traffic & Conversions Basic

    • T&C Basics

    • Google Analytics

    • Measure What Matters

  • 2

    Tracking & Conversions Set Up

    • Get Up Google Tag Manager

    • Google Analytics Set Up

    • Setting Up Events

    • Setting Up Goals

    • Setting Up UTM's

  • 3

    Advanced Tracking & Conversions

    • Advanced Intro

    • Turn On Your Data

    • Referral Exclusions

    • Cross Domain & Subdomain Tracking

    • Closing Survey